The Chosen Method™

100

The Chosen Score

Discover Why Customers
Choose Or Ignore
Your Business.

Most business owners don't know where they stand. The Chosen Score evaluates the five pillars that influence customer decisions and rates your business 0–100.

Calculate My Chosen Score

What It Reveals

A Clear Picture Of Where You Stand.

The Chosen Score evaluates your business across all five pillars and gives you a precise, actionable picture of your position in the market.

What's working
What's missing
What's costing opportunities
Where to focus first

Scoring Categories

Five Categories. 20 Points Each. 100 Total.

01
Visibility
Can customers find you?
0–20 pts
02
Trust
Do customers believe you?
0–20 pts
03
Authority
Do you look like the expert?
0–20 pts
04
Relevance
Are you the right fit?
0–20 pts
05
Proof
Can you back it up?
0–20 pts
Total Score
0–100

Score Ranges

What Your Score Means.

90–100
The Chosen Standard

Customers see you as the obvious choice. You've built the five pillars and it shows.

75–89
Strong Position

Minor improvements can create significant gains. You're close — a few targeted moves will push you to the top.

60–74
Competitive But Vulnerable

You're being compared instead of chosen. Customers are evaluating you alongside others.

40–59
At Risk

Customers are finding alternatives more compelling. There are clear gaps that need to be addressed.

Below 40
Invisible Opportunity

Significant gaps exist across multiple pillars. The good news: every improvement compounds.

Get Your Chosen Score

Use our free assessment to identify opportunities and strengthen the factors that influence customer decisions.

Calculate My Chosen Score Learn The Method